5 Strategies To Boost Your RAL Marketing

While there are plenty of seniors looking for assisted living facilities, the market has grown and there has been an increase in competition. Gone are the days where assisted living facilities were few and far between and there were waiting lists full of potential residents. 

 The growth of this industry has led to more facilities opening every day, which isn’t a bad thing. Healthy competition is vital for ensuring that successful RAL homes set and maintain high standards so that our seniors are well taken care of. 

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This guide outlines 5 significant components of a successful marketing strategy for RAL homes: 


  • Get Your Website In Shape
  • Social Media Can Be Your Friend
  • Develop A Blog To Help People Find You
  • Create Engaging and Informative Videos
  • Use Targeted Strategies Like An Email Newsletter


If you are already a RALNA Member, this guide and others like it are available on the Continued Education Page from your Member Dashboard


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